Leadership 2 Essay Example | Topics and Well Written Essays - 4500 words

Leadership 2 - Essay Example Figure Name Page No. 1 Cost Leadership Strategy of Giffgaff 5 2 Revenue Decline of the UK Telecom Industry 7 3 Increase in Data Usage 10 4 Reduction in Mobile Voice Cost 13 5 McKinsey 7S Framework 14 6 Present Lattice Structure in Giffgaff 19 7 Proposed Organizational Structure for Giffgaff 20 1. Introduction In this paper, the researcher will shed light on state of art mobile phone service provider Giffgaff which has established its strong presence in telecom service industry of United Kingdom (UK) within few years of its inception. 2. Gifgaff-Introduction Giffgaff is SIM-only mobile network which was created by Gav Thompson in the year 2009 with an intention to attract digitally-savvy customers and the company is headquartered at Uxbridge, Greater London (Marketing Society, 2013). The company is subsidiary of Telefonica and currently it operates with 35 to 40 employees. The mobile operator has differentiated its value proposition by incorporating the community-powered model which w orks in similar pattern as web 2.0 technologies (Gifgaff, 2013). Interesting fact is that, the organization is run by its member partners and these members get rewarded for various activities such as increasing the channel length by bringing new partners, helping the company to earn revenues or promoting the brand etc. 2.1 Competitor Analysis & Business Strategy UK telecom operating industry is hypercompetitive due to presence of many big players with similar kind of product offerings such as Orange, T Mobile, Vodafone and O2. In such context, it was difficult for small player like Giffgaff to enter the UK telecom operating business without formulating unique value proposition statement. Giffgaff decided to work as mobile virtual network operator (MVNO) and operate through O2 network. However, both O2 and Giffgaff decided to target different customer segment and work as separate network player in UK. A comparison between network plans of different competitors can be depicted in the following manner; Figure 1: Cost Leadership Strategy of Giffgaff (Source: Marketing Society, 2013) As Giffgaff uses customers as promoter members and online platform to offer its plan hence the company is able to reduce significant amount of operational cost. The company has also reduced cost of its marketing activities and cost optimization strategy of the Giffgaff has given them the cost benefit advantage to reduce the price of offering in comparison to big players such as Vodafone, T Mobile, O2, Orange etc. However, Giffgaff targets young, digital savvy customers who are ready to engage with the brand and promote the brand by themselves hence it can be said that target market for the company is small. Online community of the company was created in order to handle customer queries of target market in efficient and responsive manner in comparison to call centres of big telecom operators (Marketing Society, 2013). From generic strategy viewpoint, Giffgaff’s business strategy can be viewed as excellent example for focused low cost strategy. 3. Analysis 3.1 Environmental Audit The study will try to understand the macro-environment of UK in terms of political, economic, social and technological factors in order to understand the business position of Giffgaff. Table 1: PEST External Environment Characteristics Opportunity/Threat for Giffgaff Political (P) Government has deregulated the telecom industry which has opened door for many international telecom operators to establish

English Languages and Power Essay Example for Free

English Languages and Power Essay English language has many types that are influenced by the culture of the people. This is why other people cannot understand people with a different type of English. English language, according to Dr. Tupas is not a neutral language. It is ideological through and through because it carries meanings which are not originally not ours. Learning proper English can help you understand the ideas of a person with a different type of English language. In his essay, Wronging English, he explains that when you know your English inside and out, you know whats wrong and whats right, then you can intentionally make the English wrong. In Sutherlands essay For A While, he states that English usage in the Philippines is idiosyncratic, or even unique. For example, in the Philippines, the idiom for a while means sandali lang, but in UK, they would prefer to use just a second or just a moment. For the foreign perspective, Philippine English may sound odd to the visitors. On the other hand, Montemayors essay The Kings English and I, she states that British English has verbose politesse. In example, the Filipinos will just say thanks or thank you, but the British will invariably say, thank you very much indeed. Moreover, Dr. Tupas essay wronging English neutralizes the perspective of Sutherland and Montermayor. She exclaimed that changing the way we speak and write does not automatically translate to changing the way we live in our lives. And by saving the English language may just be a good way to save us from thinking that English is inherently good, it brings good lives to everyone, and everyone benefits from it.

The complex matrilineal social structure of spotted hyenas

The complex matrilineal social structure of spotted hyenas Amazons of the animal world: the complex matrilineal social structure of spotted hyenas. The spotted hyena, Crocuta crocuta ¸ has evolved a matrilineal society in which the females are more dominant and aggressive than males within the clans. Female and male behaviors come together to form a complex societal structure that promotes variability and reproductive success. This species is an exceptional example of matrilineal hierarchy and social organization as opposed to the regular male-dominant societal structure present in the case of most mammals. Scientists continue to study the spotted hyena for its remarkably sophisticated social behavior, which may be comparable to that of some primates and possibly even human beings (Jenks et al., 1995; Drea et al., 2002; Engh et al., 2002; East et al., 2003). The spotted hyena, Crocuta crocuta, is a very intelligent animal that organizes itself into large clans of 50-80 members (Engh et al., 2002). While most mammals exhibit a male-dominant society where males fight for rank and the right to reproduce, the spotted hyena has developed a matrilineal society (Jenks et al., 1995). Females are more dominant and aggressive than males and pass on their rank to their offspring (Jenks et al., 1995; Engh et al., 2002). They are responsible for reproductive choice due to their dominant status (East et al., 2003). Males regularly travel to clans outside their natal society, despite the cost of access to food, for the chance of higher reproductive success (Engh et al., 2002). They also engage in specific favorable behaviors to entice females to choose to mate with them (East et al., 2003). All of these sophisticated behaviors have evolved to promote variability and overall success for the spotted hyena. Even more amazingly, the same social structure a nd behaviors of dominant-submissive interactions emerged within an isolated group of spotted hyenas raised in captivity (Jenks et al., 1995). The spotted hyena is definitely a very unique case of societal arrangement (Engh et al., 2002). With further study, the evolution of this remarkable case of sex-role reversal and complex hierarchy may soon be fully understood. It may provide further insight into similar social arrangements seen with other animals such as primates (Jenks et al., 1995). The study of spotted hyenas may even provide insight into more primitive stages of human societal structure, especially where there are matrilineal cultures. Females are without question the more dominant gender within spotted hyena clans and they exercise this dominance when it comes to reproduction (Engh et al., 2002; East et al., 2003). They are on average larger, more aggressive, and more violent than males within the clan (Engh et al., 2002). Their special anatomy an enlarged clitoris through which copulation occurs gives them full control over sexual activities and partners (East et al., 2003). There is no chance for forced copulation simply because the male hyena needs the females full cooperation for proper coitus to occur (East et al., 2003). Theories for the evolution of this physical characteristic include (a) counter-evolution in the presence of high rates of forced copulation and (b) selection for overall more dominant and aggressive individuals resulting in masculinization (Drea et al., 2002). Since more dominant and aggressive females also attain a higher rank within the clan, they tend to be more successful in raising a larger number of young. A higher rank correlates to greater access to food and thus higher chances of survival for both mother and offspring (Engh et al., 2002). Female spotted hyenas have multiple criteria for choosing mates. They prefer immigrant males to natal males, those born within the community a possible measure for prevention of inbreeding (Engh et al., 2002). Even more amazingly, females generally prefer males of similar age, preventing sexual interactions with fathers or sons (East et al., 20023). Females also show preference for more submissive, less aggressive males (East et al., 2003). This selection for less aggressive males further emphasizes the sexual dimorphism, both in behavior and physical characteristics, present in this species. Females copulate with several males when in heat, possibly to dissuade males from infanticide (East et al., 2003). This behavior further increases variability it is quite common to see single litters whose cubs can be traced to different fathers (Engh et al., 2002). It serves to confuse males and dissuade them from killing cubs that may or may not be their own a complex behavior that shows fo resight and intelligent thought (East et al., 2003). Female choice for less aggressive males and behavior to prevent infanticide may have evolved to counter the extremely high-risk pregnancies these animals go through due to their anatomy (Drea et al., 2002). In a study conducted by Engh and colleagues (2002), the reproductive skew among male hyenas was investigated. One of the major discoveries was that immigrant males had an immense advantage over natal males. Over the 10-year period that one clan of hyenas was observed, it was found that immigrant males sired 97% of the cubs, while natal males only sired 3% (Engh et al., 2002). This explains the males behavior of leaving natal clans and immigrating elsewhere: the cost of rank and access to food are highly outweighed by the reproductive benefits in a non-natal clan (Engh et al., 2002). Within the group of immigrant males, it was found that rank did not have a statistically significant effect on a males reproductive success. In fact, males a few ranks below the highest ranking immigrant had the most success in terms of cubs sired (Engh et al., 2002). In general, tenure the measure of how long an immigrant male had been in the clan was found to be a better indicator of reproductive succ ess. The immigrant males rates of producing cubs increased significantly the longer they remained in the clan, showing a strong correlation between tenure and reproductive success (Engh et al., 2002). Male spotted hyenas are also observed to exhibit behaviors to make themselves more attractive to females. As found in a recent study by East and colleagues (2003), there was no reproductive advantage to harassing, shadowing, or defending females from other competition. In fact, males exhibiting these behaviors were often attacked or chased away by females and other clan members. Instead, males found significantly more reproductive success by fostering relationships with females over longer periods of time a surprisingly complex behavior very close to that of humans (East et al., 2003). Having these friendly relationships also were seen to solidify the males places within the clan hierarchy once again, a very complex sociological behavior, especially when seen outside the order of primates (East et al., 2003). The sophisticated system of hierarchy was even recreated in captivity by a group of previously unranked hyenas collected at infancy (Jenks et al., 1995). Amazingly, these young hyenas grouped themselves in a matrilineal hierarchy, as observed over the course of two generations (Jenks et al., 1995). This structuring occurred despite the lack of maternal input for the first generation, showing that social organization is programmed into the spotted hyenas behavioral patterns (Jenks et al., 1995). While the first generation had little to no maternal interaction to help rank them within the clan, they went on to influence their own offsprings place in the clan hierarchy, just as observed in wild clans (Jenks et al., 1995). The only significant difference between the experimental clan and wild clans was the speed at which the cubs ranks stabilized within the community. Experimental group cubs solidified their place much faster than those in the wild, possibly due to smaller numbers and le ss movement within the clan (Jenks et al., 1995). The spotted hyena is a remarkable animal. It shows extremely complex behavior that leads to sophisticated social structure something that is rarely seen in mammals outside of primates (Jenks et al., 1995). In fact, the matrilineal group structure of hyena clans is very similar to that of Old World primates (Jenks et al., 1995). The sense of organization in this manner is so strong within the hyenas evolved behavioral patterns that matrilineal structure is even seen to spontaneously emerge in isolated hyenas raised in captivity (Jenks et al., 1995). Complex sexual behaviors, such as the females choice of partner based on immigrant status, tenure, and age, seem to promote the creation of this social structure (Engh et al., 2002; East et al., 2003). Carefully nurtured relationships between same- and opposite-sex individuals show the multifaceted interactions between clan members that also contribute to the development of matrilineal organization (East et al., 2003). Female dominance is even supported by biological mechanisms and the altered anatomy of this species (Drea et al., 2002). With further study, the circumstances that led to the evolution of this unique system may soon be uncovered. This will provide insight not only into the spotted hyenas sociological history, but also into that of Old World primates and possibly even that of human beings. It is an exciting prospect that will hopefully emerge within the years to come.

Ban the Use of Cluster Bombs Essay -- Bombs Air Weapons Essays

Ban the Use of Cluster Bombs â€Å"It looked like the ball boys and girls toss each other during Hmong New Year festivities. Six year old Sia Ya threw it to her four year old brother, He couldn’t catch it and it landed behind him, exploding and killing him instantly. Sia Ya died after two agonizing days and nights in the provincial hospital.† (Account of Laotian cluster bomblet accident in 1996 - Laos War â€Å"Legacy†) I. INTRODUCTION Cluster bombs were first used in the American conflict in Vietnam and Laos in the sixties. They became popular because they are one of the cheapest air delivered weapons available, costing about $60 per bomblet. They can be used against a variety of targets covering significant areas, rather than, for example, pin-pointing individual armored vehicles. They were believed to be a perfectly fit weapon during the Southeastern Asian jungle battles. Today, forty years after the war, unexploded submunitions still cause about 10 thousand innocent victims each year. Despite the inhumane scars that followed its use in the above conflicts, cluster bombs were used again in the Balkans, in the Gulf War and today in Afghanistan. Now that we know their devastating long term effects, is it ethical to keep them in usage? II. WHAT ARE CLUSTER BOMBS? Cluster bombs, also called dispensers consist of two parts: the bomb shell itself and the hundreds of little bombs (called "bombies" by Laotians) that are contained inside of them. They are usually dropped from an aircraft - although they might also be launched like a missile. They "fall" away from the aircraft and are stabilized in flight by fin assemblies. I... ...press_releases/PR051799.htm http://www.landmineaction.org/assets/downloads/Cluster%20bombs%20report%20summary.pdf http://www.cnn.com/2001/US/10/29/ret.bomb.warnings/ http://news.bbc.co.uk/hi/english/static/in_depth/world/2001/cluster_bomb/6.stm http://news.bbc.co.uk/hi/english/static/in_depth/world/2001/cluster_bomb/6.stm http://www.mcc.org/clusterbomb/laos_legacy/melting_weapons.html http://www.mcc.org/clusterbomb/laos_legacy/lucky.html http://www.icbl.org/index/text/Detailed/1456.html http://www.hrw.org/hrw/campaigns/kosovo98/flash6.htm http://www.uxolao.org/ http://www.minesactioncanada.com/home/news_detail.cfm?NEWID=12&lang=e http://www.essex.ac.uk/armedcon/themes/landmines/default.htm http://www.icbl.org/ http://www.hrw.org/arms/clusterbombs.htm Organizations working to ban Landmines: http://www.boes.org/coop/lmines/

Changes in Land Use Pattern

Urbanization becomes an essential part for any country with the development of civilization. Like other country of the world, urbanization also spread out all over Bangladesh. As a part of this every Upazila have municipality in Bangladesh. Proper development is precondition for proper urbanization and land use is directly related with the development. Human being mostly depended on land which is used as a settlement, agricultural land, road, and infrastructure. All these are man made but some are used by natural process. With the development of civilization natural land use changed by man made process because of increasing population, technology and development of civilization. Development through proper planning is an important technique in present world for urbanization of an area. Madaripur mouza is very close to the Madaripur paurasava. It is the most developed place of the upazila. The rural characteristics of the mouza transformed to the urban characteristics day by day. So urban- rural land uses in the mouza, make mixed and diversified characteristics. We select Madaripur mouza as a representative of this type of land to show the changes in land use. Related article: Padma Bridge Paragraph Land use changes are very rapid in residential and commercial sector among various land use changes. The rate of these changes is very rapid because of expansion of roads network. Non agricultural economic activities also added new term in these changes. Agricultural land is decreasing day by day. Because of increases various urban facilities, value of land increases 100% after 1995 (focus group meeting). Because of urbanization, various changes occurred in occupation in total area. Part time farmer increases and full time farmer decreases and more people involved in service activities. People migrate into this area from other upazila and surrounding area because of more facility. The influences of urbanization also fall into the social life of the area. For increases the population in the mouza, infrastructure also increasing in the area without planning. To solve this problem it is important to know the nature of problem. Because in which sector, what type and how many planning will be needed is depend on it. Present report is based on this practical knowledge. Pattern of land use change is most important for planning of an increasing urban area

Essay on The presentation of the ceramic book “Orientalism” by Jamelie HassanEssay Writing Service

Essay on The presentation of the ceramic book â€Å"Orientalism† by Jamelie HassanEssay Writing Service Essay on The presentation of the ceramic book â€Å"Orientalism† by Jamelie Hassan Essay on The presentation of the ceramic book â€Å"Orientalism† by Jamelie HassanThe presentation of the ceramic book â€Å"Orientalism† by Jamelie Hassan is quite symbolic in light of the unusual presentation of such a complex concept as oreinalism. The author has chosen ceramic as the medium to create the presentation. The choice of the medium is not occasional. In stark contrast, the artist apparently attempted to emphasize how precious the oriental culture and orientalism are for her. At the same time, the use of the ceramic book gives implications that it is virtually impossible to read and therefore understand. This is why, in spite of many contacts between European and representatives of the oriental civilization or civilizations, westerner still are not well informed of and cannot always understand the oriental culture and lifestyle.In this respect, the presentation made by Francine Savard, â€Å"Pluie Intermittente† is quite different from the presentat ion made by Jamelie Hassan. Her presentation includes the plywood with the acrylic on canvas mounted on it. In fact, the presentation seems to be just a box with the caption ‘pluie intermittente’ which actually is the name of the presentation. However, this is not a mere box but it is the symbolic representation of the weather which seem to be clear and square and easy to understand but, in actuality, it turns out to be a mystery just like the box which is installed on the plywood and symbolizing precipitations.The difference between the presentation made by Jamelie Hassan and the presentation made by Francine Savard can be traced not only through the difference of the medium used by the artists but also and mainly by the message conveyed by the artists. In fact, Hassan attempts to draw attention of the audience to the mysterious oriental civilization using the complex and artistically rich design of her presentation, whereas Savard returns to cubist traditions and uses the right cubic form of her work that manifests the intention of the artist to uncover the complex issue through the simple form. In this regard, the complexity of form makes the difference of the two works of art. In such a way, the artists attempt to convey their messages using different strategies but both artists attempt to convey complex issues.Furthermore, Hassan uses the extensive visualization in her presentation. The book contains images on its cover page and the title of the book is clearly written. The book is created in the oriental style that backs up the title. In stark contrast, Savard uses the simple form and the cubic presentation of the precipitation is quite unusual. At the same time, such a choice is very unusual but very effective because the depiction of precipitation in the presentation is very complex and the choice of the form mirrors the complexity of the depiction of mirrors in the artistic form. At the same time, both presentations imply the presence of the mystery which they hide successfully since viewers cannot view inside the book of Hassan or the box of Savard. In such a way, both artists suggest viewers to make their assumptions and to guess what actually may be hidden or implied by the artists.Savard offers the background of her work explaining how she prepares her exhibitions and presentations. She conducts the extensive study, analyzes various media resources before she prepares her exhibitions and presentations. Savard stresses that she uses not only color but also relationships between things which are of the utmost importance for her. She uses variations and exploration of languages as a combination of color, text, and form. She does not proceed the presentation chronologically. Instead, she arranges items taking into consideration the cultural background and messages she wants to convey to the audience.In general the presentation of Savard is more formal compared to the presentation made by Hassan. The latter makes her presentation more personal. She uses the friendly rather than formal tone. She admits personal references to her family and her past personal experience. Her presentation involves elements of the comparative study since she compares her cultural background to that of Canada and through references to her personal experience she uncovers her key messages and challenges which she has encountered. In this regard, her works contain elements which are typical for her culture. At the same time, Hassan attempts to combine those elements with elements that are traditionally attributed to Canadian and western culture. Unlike Savard, who considers relationships between objects she presents in her works are very important, Hassan stresses the importance of cultural and intercultural relationships through her works. At the same time, both Hassan and Savard prove to be proficient in their fields and view their works as the means of communication with the audience and tools with the help of which they can convey their messages to the audience.Thus, presentations made by Hassan and Savard are different in the form and content but still they imply the presence of some mystery which the audience has to uncover.